Mark O’Neil: New car dealers must be in the used car business
Among his many insights, O'Neil said dealers should combat the compression of gross profit by embracing technology such as digital retailing to reduce their costs.
Earlier this week Jim Fitzpatrick sat down with Mark O’Neil, COO of Cox Automotive at the J.D. Power Summit in New York to discuss the future of the retail auto industry and what dealers need to focus on now.
Topics addressed include the used car market, technology, online retailing, future transportation opportunities and customer experience.
The full interview is available when you tune into CBT News, but here is a must-watch excerpt.