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ATTRACT TRADE-IN CUSTOMERS

BUILD INVENTORY, ENGAGE MORE LEADS, SPEED UP THE DEAL

Connect with motivated consumers who are ready to trade-in their vehicles and buy yours

Available via KBB.com, Autotrader and dealer websites, Instant Cash Offer allows customers to provide information about their vehicle and receive an offer valid for three days redeemable at participating dealerships. Dealers can retail the trade-in or simply liquidate the vehicle back at their local Manheim Auction.

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  • Provides a risk-free inventory disposal optionOnline Car Shopper on KBB.com
  • Increases trade-in volume
  • Integrates into your Autotrader, KBB.com and dealer website listings
  • Encourages customers to move from shopping online to shopping at your dealership
  • Integrates with vAuto's Provision to provide easier appraisals and better insights
  • Determines where leads originated with attribution reporting
  • Integrates into your showroom
  • Manages consumer trade-in expectations and provides an empowering customer experience
DRIVE TRANSACTION-READY CUSTOMERS TO YOUR DEALERSHIP NOW
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MARKETING

Dealer uses trades to maximize inventory acquisition

In order to forge his own path within a competitive regional marketplace, Doug Anderson, owner and operator of Driver’s Way in Birmingham, Alabama, says he looks for innovative ways to optimize store operations, relying on high-tech tools to give his dealership a competitive advantage.

Ready to get started?

We're here to help! Learn more about attracting trade-in customers or other Cox Automotive brands and solutions.

  • Looking for a demo?
  • Have a question about how this offering works with other Cox Automotive solutions?
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