The average dealer without digital retailing spends 3 hours to sell one car. That’s about 90 minutes longer than a satisfactory KPI. Your website could be affecting your sales. Does it provide real buying terms? If shoppers can’t get a personalized deal from your website, they’ll look at competitor’s site before walking into your showroom.
Deals closed from Digital Retailing leads generate 29% higher profits.1
That’s because:
- Nine out of 10 consumers are more likely to buy from a dealership that offers at least one component of digital retailing2
- Shoppers view more than 2x as many VDPs3
- Spend almost 9 more minutes on site3
- Are 2.5X more likely to submit lead forms3