Ready to unleash digital retailing?
It’s time to get started
Jessica Stafford
General Manager, Autotrader
Welcome
Only Cox Automotive can bring Autotrader, Dealer.com, Kelley Blue Book, Dealertrack and VinSolutions together to offer the most powerful and efficient digital retailing solution to help you do what you do best. Close more deals.
dealer resources
Get up to speed
Check out the Welcome Guide to help launch your digital retailing program. This guide includes required information for launch, settings and a walkthrough of the shopper experience.
A Guide to Digital Retailing: Roles, Responsibilities & Best Practices
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Creating a Seamless Online to In-Store Experience
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Market Your Digital Retailing Experience via Print and Social Assets
SOCIAL
DIGITAL
If you’d like to install assets on your website to help brand your digital retailing experience, please reach out to your Digital Retailing Performance Manager.
TRAINING VIDEOS
Get up to speed
1. Why Digital Retailing
from Cox Automotive?
from Cox Automotive?
2. The Consumer Journey
with Digital Retailing
with Digital Retailing
3. Setting & Managing
Consumer Expectations
Consumer Expectations
4. Adjusting Payment Driver Settings
5. Receiving Deals
in Your CRM
in Your CRM
6. Best Practices for
Responding to Deals
Responding to Deals
7. Ongoing Support &
Performance Management
(Autotrader & Kelley Blue Book)
Performance Management
(Autotrader & Kelley Blue Book)
8. Ongoing Support &
Performance Management
(Website)
digital retailing in the news
Get in the know
So You Bought Digital Retail Solution – Now What?
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Making Car Buying Cool Again
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best practices
Get going on the right route
Digital Retail Roundup Issue #1
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Digital Retail Roundup Issue #2
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Digital Retail Roundup Issue #3
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Learn from the pros! Watch how New York-based auto group Driver’s Village uses Cox Automotive Digital Retailing to speed up deals and achieve sky-high customer satisfaction.
For personalized training, please contact your Digital Retailing Performance Manager or email drhelp@coxautoinc.com
© 2019 Autotrader, Inc. All Rights Reserved. “Autotrader” is a registered trademark of TPI Holdings, Inc. used under exclusive license. ©2019 Dealer.com. All Rights Reserved. © 2019 Kelley Blue Book Co., Inc. All Rights Reserved. Kelley Blue Book, KBB.com, and the Kelley Blue Book logo are registered trademarks of Kelley Blue Book Co., Inc. ©2019 Cox Automotive, Inc. All Rights Reserved.