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Fight back against margin compression with the all new GM iMR turnkey and match fund eligible bundles.

Your iMR dollars can now fuel a MORE complete marketing and retailing solution. Plus, they qualify for iMR!

Manage operations with a whole new level of efficiency so you can get ahead and stay ahead


More flexibility in how you use your match-eligible iMR funds


Workflow that connects inventory management, CRM, F&I and Fixed Ops

ONE trusted partner

Seamless experience working with one partner across your end-to-end solutions

If you’re like most dealerships, you’ve made significant investments in technology and training to gain operational speed but still can’t keep pace with car buyers’ expectations. That’s because the technology behind selling vehicles is often a dysfunctional array of tools that don’t talk to each other.

Cox Automotive is offering the first-ever end-to-end GM iMR bundle that is turnkey and match fund-eligible. You get best-in-class features and solutions that improve workflow by connecting your inventory, CRM, F&I, marketing and Fixed Ops into a seamless user experience, eliminating the headache of using multiple, unrelated products.

The efficiencies and time savings your operation gains are significant: Use your valuable iMR funds and we’ll manage the entire process for you. It’s a huge competitive advantage.

GM IMR Bundle Summary

Talk to your GM Partner Program specialist

Focus on growing your business instead of getting bogged down with technology that doesn’t work together.

  • Find out how to use your IMR to fund your bundle.
  • See plans & prices.

Need additional information? Just give us a few details and we’ll make sure you get what you need.