News Coverage
Cox Survey: Dealers are Upbeat on Spring Sales
Monday March 9, 2020
Automotive News, March 9, 2020 – As they reached mid-winter, U.S. dealers answering a quarterly Cox Automotive survey looked forward to a robust spring selling season and were taking on additional employees and investing in technology to further drive sales.
The survey measures dealer optimism on a quarterly basis. Franchised dealers participating in the first- quarter 2020 survey, conducted Jan. 27 through Feb. 10, were buoyed by the strong start to the year, making them “the most optimistic we have seen since the beginning of 2018,” Smoke said.Used-vehicle sales remained a bright spot, though economic and political uncertainty weighed on dealers’ minds. The survey overlapped with the conclusion of President Donald Trump’s impeachment trial.