icon-branding Events Icon Created with Sketch. Inventory Icon Created with Sketch. icon-mail-hovericon-mail Marketing Icon Created with Sketch. icon-operationsicon-phone-hovericon-phone Product Training Icon Created with Sketch. Sales Icon Created with Sketch. Service Icon Created with Sketch. icon-social-fb-hovericon-social-fbicon-social-google-hovericon-social-googleicon-social-linkedin-hovericon-social-linkedinicon-social-rss-hovericon-social-rss icon-social-twitter Created with Sketch. icon-social-twitter-hovericon-social-twittericon-social-youtube-hovericon-social-youtube

News Coverage

Manheim’s M LOGIC aims to help clients make smarter, real-time decisions

Share

Facebook Share Twitter Tweet Linkedin Share Email Email

Article Highlights

  1. M LOGIC is a suite of decisioning products from Manheim that the company says puts Cox Automotive’s data to work for clients by “adding science to the art of profitable decision-making.”
  2. Flusberg provided a specific example of a client company that he said is “achieving profit lift of tens of millions of dollars by using multiple M LOGIC products – Pricing Optimization and Location Optimization.”
  3. The company notes that M LOGIC includes products in three verticals — valuation, optimization and personalization. Each of those verticals help Manheim’s clients make more informed, data-driven decisions. The “profit lift” potential is $150 to $300 per vehicle for clients that use the full suite optimization products, according to the company.

Auto Remarketing, March 12, 2019 — Ben Flusberg, associate vice president of M LOGIC, says his company has been helping clients make smarter, real-time decisions for a long time.

“But now, M LOGIC combines efforts across Manheim to provide even better solutions that help our wholesale clients take action for faster transactions and greater profitability,” Flusberg said in a news release.

M LOGIC is a suite of decisioning products from Manheim that the company says puts Cox Automotive’s data to work for clients by “adding science to the art of profitable decision-making.”

Flusberg provided a specific example of a client company that he said is “achieving profit lift of tens of millions of dollars by using multiple M LOGIC products – Pricing Optimization and Location Optimization.”

Read more

Sign up here to receive updates on news and trends dominating the automotive industry.