LOCK IN & LOAD UP
FOR 2025!
Unlock the Power of Direct-from-Consumer Inventory
The pandemic’s production gap is expected to cause significant used vehicle shortages throughout 2025. Make sure your dealership has the inventory it needs to not just survive — but thrive! By partnering with Kelley Blue Book® Instant Cash Offer, you’ll build a sourcing ecosystem that turns customer trust into trade-ins, and trade-ins into profit.
- Buying Centers: Be one of a few dealers in your market with access to consumer trade-ins the moment they become available. It’s your chance to guarantee yourself a steady stream of profitable inventory from high-intent shoppers.
- NEW enhanced appraisal process through partnership with vAuto to close more trades.
- NEW features to boost consumer engagement with Counteroffer.
Solutions
Vehicle Acquisition
Connect with transaction-ready shoppers on KBB.com and Autotrader.com at a lower look to book with Instant Cash Offer Buying Center.
Consistent Appraisals
Connect with consumers on your website, in your showroom or in your service lanes with Instant Cash Offer Expert Appraisal.
Source Quality Inventory from Your Service Lane
Build on established customer relationships, bringing together their loyalty for your dealership with an offer they can trust – all to increase your chances of winning their car – with our Service Drive Acquisition integration.
Pair Kelley Blue Book® Instant Cash Offer with unrivaled automotive retail technology from sales to service for profitable outcomes and unforgettable customer experiences.
Source cars that meet your strategy at a lower cost-to-market.
Access more ready-to-buy shoppers and generate more opportunities as a KBB ICO Buying Center.
Identify ready to buy customers and close more deals with our intelligent CRM.
Add the service drive to your sourcing strategy and grow profits with our comprehensive service platform.
Deal-making experience to enhance the efficiency and consistency of every deal backed by powerful intelligence and automation.
With our connected data, you can build trust and transparency, improve the shopping-to-buying journey, and drive more quality connections between buyers and sellers with Autotrader and Dealer.com.
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“One of the major things that Kelley Blue Book® Instant Cash Offer has done for us is helped us reduce friction in our entire process.”
Ralph Fast
Team Nissan
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“In using Kelley Blue Book® Instant Cash Offer, we create a transparent environment, which is something that a lot of customers feel like they’re not getting at dealerships.”
Charlotte Sweet
Germain Buying Center
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“Kelly Blue Book has reduced friction through brand trust… Once the Instant Cash Offer pops up and says Kelley Blue Book’s Instant Cash Offer, that immediately builds credibility.”
Matt Smith
BMW of Murrieta