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Digital Retailing Homepage - Cox Automotive Inc.

Learn about the Cox Automotive Retail Solutions COVID-19 Assistance Program for April and May

WEBINAR: Learn how to engage with shoppers online, build deals and keep your virtual doors open.

Could you be selling faster, for more profit?

Deliver an irresistible online buying experience that helps you increase profitability and sales efficiency.

Cox Automotive Digital Retailing drives high-quality leads

Our digital retailing solution gives shoppers a streamlined online shopping experience they want, in turn delivering the high-quality leads you need to help drive more conversions and higher profits.

It's this simple.
Better leads = Higher profits.

MORE SHOPPERS
SUBMIT LEADS
0 X
more likely to submit leads1
MORE LEADS
CONVERT
0 %
higher close rate2
MORE PROFITS
ARE GENERATED
0 %
higher gross profits3

The experience shoppers want

You don’t have to have the lowest prices. Or the best variety. You don’t even need the biggest selection. To succeed, all you have to be is the best seller. Nine out of 10 consumers are more likely to buy from a dealership that offers at least one component of digital retailing.4

Cox Automotive Digital Retailing has everything you need to jump-start the shopping and deal-making process online.

For illustrative purposes only.

Your listings — everywhere — working for you all in unison.

Consumers enjoy the same payment estimates across all of your inventory listings, including Autotrader, KBB.com and your Dealer.com website

The high-quality leads you need

Think about how much time you spend following up on leads. High-quality leads are the backbone of every thriving dealership. The quality of leads determines how quickly and effortlessly you can convert them to profitable sales. On average, leads generated by our digital retailing solution convert at a 30% higher rate than other internet leads.2

Relationship-building just like in-store — only it's online

Personal connections can happen online. You just have to be there when they need you. Shoppers who use our digital retailing tool are 3X more likely to submit a detailed lead form to you.1

That’s because you’ve given them the means to configure realistic buying scenarios based on their unique conditions and preferences. It’s the relationship-builder that drives shoppers to you.

0 X
more likely to submit leads1

Feet on the ground to set you up for success

Our performance management team will review your digital retailing tool with your team and help get you set up. Then, we’ll work with you on deal-making strategies to help you drive more sales.

Learn how to accelerate your sales

Demo Digital Retailing today!

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1) Comparison of visits with vs. without digital retailing activities, Dealer.com hosted websites(June-Nov 2019)
2) Cox Automotive Accelerate platform Close Rate and Profit Analysis (Jan 2019-Aug 2019); sold leads from Digital Retailing compared to other Cox Automotive leads excludes active leads (open opportunities not lost or sold).
3) Cox Automotive Accelerate platform Close Rate and Profit Analysis (Jan – Aug 2019); gross profits compared to other Cox Automotive leads.
4) Cox Automotive Car Buyer Journey Study 2018.

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