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Every Deal, Insight-Driven. Every Experience, Elevated.

Powered by Cox Automotive’s data, intelligence, and retail expertise, Deal Central combines AI and analytics to meet modern buyers where they shop—online, in-store, or both.

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Boost Profitability with Innovative Deal-making and Elevated Experiences

Streamline sales with an AI-powered solution that meets modern retail consumers’ expectations.

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Our Solutions: End-to-End Retail, Redefined by Data.

Fueled by the industry’s most powerful data from Cox Automotive, Deal Central creates a connected experience from first click to final signature. AI-driven workflows remove friction and accelerate every deal—online, in-store, or anywhere in between.

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Connected Intelligence Focused on Shoppers

Every interaction a consumer has—online research, in-store visits, or hybrid engagement—is captured and transformed into real-time insights. Deal Central leverages Cox Automotive’s unmatched data to understand shopper intent, guide each step of the buying journey, and deliver the experiences buyers expect. With these insights fueling every decision, your team can move faster, personalize interactions, and close deals smarter and with confidence.

Track Every Step, From First Click to Close

With Deal Central, every interaction is captured from the very first moment a shopper engages. Backed by insights from 7 out of 10 U.S. car shoppers, you gain deeper visibility to track progress, communicate authentically, and send offers virtually in real time. Dealers and shoppers stay aligned throughout the journey—online, in-store, or anywhere in between—powered by Cox Automotive’s unmatched customer data. Securely capture and eSign all essential documents, from credit applications to payments, online or in-store, for a seamless end-to-end experience.

Driven by Experts. Evolving with You.

Built on Cox Automotive’s decades of retail experience and ongoing innovation, Deal Central is more than a platform—it’s a partnership. Our performance managers, continuous enhancements, and data-fueled insights keep your business ahead of the market and your customers coming back.

Your Goals. Our Mission.
Let’s Get to Work.

Every dealership has its own path to success. Whether you’re chasing higher close rates, smoother workflows, or stronger customer satisfaction, Deal Central is built to meet you where you are—and take you where you want to go.

Identify your biggest opportunity, and we’ll help you turn it into measurable results.

Less Time at the Desk. More Time with Customers.

Deal Central’s Sales and Manager Views eliminate the back-and-forth. Your team can build, adjust, and finalize deals in real time—without leaving the customer’s side.

Know Your Buyer Before They Walk In

With Deal Pulse, your team gets exclusive insights from 7 out of 10 in-market shoppers. See what they want, what they can afford, and how likely they are to buy–all in one place.

Smarter Financing. Stronger Margins.

Deal Central automates credit routing and predicts lender approvals–helping your F&I team close faster and with higher back-end profits.

Cox Automotive Deal Central Integrations

Connect Your Entire Retail Workflow

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See Our Integrations

Reliable Performance and Proven Success with Deal Central

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Higher Back-End

Success Stories: Real Stories
with Real Results

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