Any Consumer. Any Deal. Anywhere.
More Likely to Submit a Lead
Higher Close Rate than Other Lead Sources
Higher Gross Profit per Deal

Every car sale is unique. Cox Automotive puts you in position to support any consumer, shopping any way, from anywhere.

End-to-end, and everything in between. Online, in-store, and automated eCommerce. Cox Automotive has the solutions in place that connect the full consumer journey today, to prepare you for where the market will be tomorrow—your partner now and in the future.

Join us at NADA 2022 and get ready to deliver an individualized buying experience for every shopper with only one partner, Cox Automotive Digital Retailing.


Introducing Esntial Commerce™, an AI-driven, consumer-automated eCommerce solution powered by Cox Automotive’s solutions. A fully online consumer buying experience that transforms the deal process, creating efficiencies that drive profitability.

Visit the Cox Automotive Digital Retailing booth at NADA to learn more about Esntial Commerce™.

Shoppers on Autotrader can quickly move along the path to purchase with My Wallet, a personalized shopping experience based on individual preferences that streamlines the vehicle search process and provides unique buying and budget guidance. Once the shopper finds the right vehicle, the personalized experience continues with the same deal terms carried into Accelerate My Deal to save time and make the car buying process even easier.

Deliver a consistent online shopping experience, including the same payment calculations, on Kelley Blue Book, Autotrader and your dealership’s website with Accelerate My Deal. With a seamless integration with Kelley Blue Book® Instant Cash Offer, shoppers on all three sites can receive a redeemable offer for their current vehicle from the #1 most trusted third-party automotive brand allowing them to move forward confidently in the car buying journey, and you can acquire the inventory you need directly from consumers.

Convert browsers on your dealership website into buyers with Accelerate My Deal, a guided online shopping experience that establishes trust and transparency right out of the gate, resulting in more qualified, higher converting sales leads.

Deliver the flexible buying experience consumers expect and get the efficient workflows your dealership staff needs with Connect CRM, Connect Automotive Intelligence, and Connect Desking. Identify better leads, accelerate the path to purchase, and improve the shopper experience with deeper consumer insights, streamlined deal communications, and simplified workflows.

Digitize the path to a single signing ceremony and build complete funding packages with accuracy and greater efficiency with Compliance and Digital Contracting with Assisted Remote Signing to enhance the consumer experience and provide a flexible contract review and signing process – anytime, anywhere.

You can still meet us at NADA floor. If you would like to contact us, click here.

We respect your privacy. The information you submit is secure and will only be used to communicate with you about your reservation. Here’s our privacy policy.  ©2022 Cox Automotive, Inc. All Rights Reserved. 1) Source: Comparison of visits with vs. Without digital retailing activities, hosted websites (Jun 2020-Dec 2020) 2) Source: Cox Automotive product analytics, Cox Automotive Digital Retailing Lead to Close Analysis, VinSolutions sales data (Jan 2020-Nov 2020). 3) Source: Cox Automotive product analytics, Cox Automotive Digital Retailing Lead to Close Analysis, VinSolutions sales data (Jan 2020-Nov 2020). 4) Cox Automotive Consumer Brand Tracker Study, Q3 2021