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Create and control a complete virtual showroom

Dealer.com's mobile-first website platform delivers unmatched mobile and desktop flexibility, comprehensive inventory merchandising, personalized shopper experiences, Accelerate Digital Retailing, and groundbreaking connectivity with Autotrader®, Kelley Blue Book®, vAuto®, Dealertrack®, and other Cox Automotive solutions. This unrivaled combination transcends traditional website limitations, allowing you to optimize every aspect of your digital marketing strategy.

  • Guide buyers to a seamless digital retailing shopping process that saves customers time and sells cars faster
  • Leverage industry-leading SEO, social, content and creative teams
  • Maximize user experience on every device without sacrificing speed or search ranking
  • Create data-driven personalization across your website and get shoppers in front of the vehicles and specials that matter most to them
  • Deliver optimized merchandising for every vehicle that includes OEM and dealership incentives in-line with your inventory, automatically
  • Measure your performance with an analytics platform built to tell you who is visiting your website, and help you deliver content that moves those shoppers closer to purchase
Learn more

Keys to Personalized Marketing on Dealer Websites

Anyone who has browsed the “recommended for you” section of Amazon knows that curated shopping experiences provide convenience and enable shoppers to find relevant merchandise faster, which is key to converting shoppers into buyers. The following white paper examines key facets of automotive personalization and its impact on car buyer behavior.

Ready to get started?

We're here to help! Learn more about creating your own website or other Cox Automotive brands and solutions.

  • Looking for a demo?
  • Have a question about how this offering works with other Cox Automotive solutions?
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