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Get the insight into the shopping behaviors that lead to sales so you can improve targeting and optimize your marketing dollars. nVision is the only marketing performance hub that not only provides clear-cut attribution, it provides the power to analyze, forecast and plan an optimal end-to-end dealer marketing strategy.
Powered by nGauge, nVision boils down the complex story of the impact that Autotrader, KBB.com and Dealer.com have had on a consumer’s online journey into a powerful indicator of purchase intention. You see a unified view of digital marketing in one place, so you can improve both short- and long-term results and get multi-channel online marketing recommendations.
ANALYZE SHOPPER REPORT
Presents visual cross media analytics and attribution
of shopper’s online journey across channels to know which
digital marketing products influenced behaviors.
DIGITAL ADVERTISING RECOMMENDATIONS
Delivers data-based budget recommendations for
comprehensive digital media plans tailored to influence shoppers
at every stage of the online shopping process.
SEAMLESS CONTROL AND MANAGEMENT
Offers one application and login to manage digital tools,
advertising campaigns, users, visits, and leads.
nVision Performance hub is the industry’s only end-to-end platform that provides actionable insight, informed advertising plans and intuitive management tools to optimize digital marketing strategies. Analyze, strategize and manage your entire digital marketing presence from one login.
Powered by Autotrader, Kelley Blue Book and Dealer.com, you’re able to provide the same digital retailing experience across all of these platforms within a guided shopping process.
Evaluate your online presence and campaign success with visual, cross-media analytic reports that track the shopper’s online journey across channels to in-store sales.
See dealer-specific performance recommendations. Deliver data-driven Dealer.com advertising recommendations for overall spend and investments per channel.
Promote the dealership brand, merchandise inventory and create offers and promotions across multiple digital channels with one website application.
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