Toyota reports earnings Wednesday for its third-quarter ended Dec. 31, 2018. Toyota’s fiscal year ends March 31, 2019. Brand Sales Q4-2017 Q4-2018 2018 Change Lexus 85,473 84,686 -0.9% Toyota 517,555 517,746 0.0% Total 603,028 602,432 -0.1% Market Share Make Q4-2017 Q4-2018 2018 Change Lexus 2.0% 1.9% 0.0% … Continued
Despite lower viewership, the Big Game remains an attractive single-point mass reach advertising opportunity, and five OEM advertisers took advantage of that, all of them to boost awareness and interest for new vehicles (Audi e-Tron, Hyundai Palisade, Kia Telluride, Mercedes-Benz A-Class, and the return of the Toyota Supra). Toyota Toyota had the most event exposure … Continued
Used light-vehicle registrations finished at 39.4 million units in 2018, up 100,000 units from 2017. Cox Automotive expects 2019 to rack up about the same number. Interest rate increases continue to add headwinds, but economic conditions remain favorable and continued economic growth will keep demand for personal transportation strong. Strong consumer demand due to affordability challenges with new vehicles and growth in … Continued
Certified pre-owned (CPO) sales set a record in 2018, and another stellar year is expected in 2019. CPO sales in 2018 hit 2.70 million vehicles, up 2.1% from 2017, matching Cox Automotive’s forecast. The new high represents the eighth straight year of record-breaking CPO sales. The Cox Automotive forecast for 2019 CPO sales is 2.75 … Continued
U.S. sales of new, light vehicles reached nearly 17.2 million vehicles in 2018, marking the fourth best year ever and the fourth consecutive year of 17-million plus sales. Many forecasts, including that of Cox Automotive, predicted year-over-year sales would be slightly lower in 2018 from 2017 due to higher interest rates. Indeed, higher interest rates did hamper retail sales. However, fleet sales … Continued
Fleet purchases unexpectedly drove total new-vehicle sales higher in 2018, thanks to last year’s tax reform package that made it beneficial to businesses to replace or add vehicles to their fleets. Total fleet sales finished 2018 at more than 3.1 million units, up 4.1% from 2017, a year in which fleet sales fell from the year earlier for the first time since … Continued
Welcome to reporting day for January sales, where General Motor and Ford, roughly 30 percent of the U.S. car market, are not publicly sharing. Companies that have reported are mostly below forecast, with FCA and Nissan coming in well below. Considering current reports and analysis, our team believes General Motors finished January near forecast of … Continued
Tesla is scheduled to release its Q4 and full-year financial results today. The popular “phone call with Elon” kicks off in a few hours and, if history is a guide, it will be light on details and heavy on speculation. The analysts and experts from Cox Automotive have been looking carefully at the Tesla brand … Continued
Tesla released fourth-quarter and full-year 2018 financial results today that illustrate the electric-vehicle maker faces formidable challenges, compounded by the fact that numerous new EV competitors are gunning for Tesla with new models. But where Tesla excels is in strength of its brand and shopping consideration in the electric vehicle segment, according to Cox Automotive … Continued
Ford Motor Co. reports fourth-quarter and full-year 2018 earnings Wednesday after the stock market closes. Late last year, Ford lowered its earnings guidance for 2018, in part, due to aluminum and steel tariffs adding $1 billion in cost. Ford has also had its own struggles with sales and market share declines. In addition to examining … Continued
