With New-Vehicle Inventory Tight, Incentive Program Volume Predictably Dips in Q3
With new-vehicle inventory tight throughout the quarter, incentive program volume was down year over year in Q3 and down from the 5-year average. Incentive spend as a percent of average transaction price is also down, according to recent data from Kelley Blue Book. Incentive program volumes, as measured by the Cox Automotive Rates & Incentive team, … Continued