Turn to Earn: Speeding the Wholesale-to-Retail Process to Grow Profitability

Since 2009, the gap between list price and transaction price has steadily declined. To overcome this profit margin compression, dealers must increase overall operational profitability by:

• Reducing overhead
• Freeing dealership resources to focus on profit centers
• Selling more vehicles at a faster rate rather than maximizing gross per unit

Infusing speed and efficiency into the wholesale-to-retail process — from inventory identification, acquisition and floor-planning to inspection, transportation and merchandising — is a particularly effective and increasingly necessary way that progressive dealerships can meet these goals. Best practices have been identified in this white paper that will help dealerships increase their speed to market.