America’s love affair with the automobile is well documented and an important part of our culture. Who doesn’t remember the first time they drove, their first car, and the freedom that came with it? Unfortunately, not many Americans love BUYING a car. Our industry needs to address that challenge more aggressively. We want the purchase … Continued
BMW retained its spot as the most-shopped luxury brand, but Lexus is closing in on the German brand, according to the Kelley Blue Book Brand Watch™ report for Q3 2021. The Kelley Blue Book Brand Watch report is a consumer perception survey that also weaves in consumer shopping behavior to determine how a brand or … Continued
Hyundai cracked the list of Top 5 Most Considered Brands in the third quarter, according to the Kelley Blue Book Brand Watch report for non-luxury brands. It was the first time since 2012 that Hyundai ranked that high. The Kelley Blue Book Brand Watch™ report is a consumer perception survey that also weaves in consumer … Continued
Success or failure in the new-car business is often presented through the lens of monthly sales results. It’s a lot like baseball, or football, or any of the sports we love, where our favorite auto brands are ranked by their monthly sales “scores” and industry analysts – the fans! – pour over monthly volumes to … Continued
Cox Automotive Mobility’s latest white paper entitled Yes, the Electric Era is Here and It’s Good for People and the Planet explores the sustainability revolution that is underway, with EVs playing a significant role in the transportation present and future given their propensity to dramatically cut global warming emissions, charged by an ever-cleaner electricity grid. … Continued
A replay of the Q3 2021 Manheim Used Vehicle Value Index Call held on Thursday, October 7, is available below. Cox Automotive Chief Economist Jonathan Smoke and Kayla Reynolds, manager of economic and industry insights, discussed the latest Manheim Used Vehicle Value Index and the major economic and industry trends that shaped the quarter. Jonathan … Continued
At the Cox Automotive Q3 U.S. Auto Sales Forecast call held on September 30, Cox Automotive Chief Economist Jonathan Smoke, Senior Economist Charlie Chesbrough and Economic and Industry Insights Manager Kayla Reynolds explained the factors that drove the auto industry in the third quarter. Additionally, Lea Malloy, head of EV Battery Solutions at Cox Automotive Mobility, … Continued
The Cox Automotive Q3 U.S. Auto Sales Forecast call will be held today at 10 a.m. EDT. The presentation is now available for download. Cox Automotive Chief Economist Jonathan Smoke, Senior Economist Charlie Chesbrough and Economic and Industry Insights Manager Kayla Reynolds will explain the factors that drove the auto industry in the third quarter. Additionally, Lea Malloy, … Continued
It wasn’t that long ago when shoppers were overwhelmed with advertisements for incredible deals and offers on new cars: loyalty cash, conquest cash, retail cash, holiday bonus cash, dealer cash, lease cash … cash, cash, cash and more cash! Car companies used to celebrate more holidays than Hallmark has greeting cards. But all that cash … Continued
Tesla again dominated for the most-shopped EVs, though it is starting to see some competition from newcomers, while Toyota and Honda led for most-shopped hybrids, according to the Q2 2021 Kelley Blue Book Brand Watch™ report. The report is a consumer perception survey that also weaves in consumer shopping behavior to determine how a brand … Continued
