Car Buyers Value Transparency

7 min read

Marketing Make Meaningful Connections & Sell an Experience Here we are in 2019, and it’s fair to assume that just about every dealership general manager or sales manager in Amer... Read Article

Featured Solution Advertise Online 2 out of 3 of all car buyers use Autotrader or Kelley Blue Book to shop. The right combination of listings and merchandising connect you with ready-to-buy shoppers fast. Convert online traffic into dealership foot traffic more effectively than any other third-party site in the automotive industry. Read Article

9 min read

Marketing So You Bought a Digital Retail Solution. Now What? You took the step and made the investment in digital retailing. Congratulations! Now comes the hard part: implementation... Read Article

8 min read

Marketing 2019 Car Buyer Journey Study CONSUMERS INCREASINGLY FEEL THAT OWNING A CAR IS TOO EXPENSIVE Nearly half of consumers feel like owning or leasing a v... Read Article