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Four Predictions for the Future from Cox Automotive’s Mobility Study – Isabelle Helms, VP Research and Market Intelligence

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Article Highlights

  1. In phase three, we look into the future and paint a world for consumers where all of these alternatives are available and we get a sneak peek into what happens to traditional vehicle ownership and what choices consumers end up making if these alternatives are available to them today.
  2. I think what stood out most is that when consumers told us that the cost of owning a vehicle today is just getting too expensive, four out of 10 consumers told us this, and that’s much higher than what we saw in 2015.
  3. When we create a 100% availability for these alternatives where the proportion of miles traveled drops from 93% today down to 72% it has a 6% impact on retail sales, new vehicle retail sales today. ... The other thing that is also important to point out is while retail sales drop, what will happen too is fleet sales will go up.

CBT News, Jan. 31, 2019 — As we settle into 2019, alternative vehicle ownership continues to increase in popularity with consumers. Here to guide us through this emerging market is Isabelle Helms, vice president of research and market intelligence for Cox Automotive. In today’s segment, Jim Fitzpatrick and Isabelle discuss the final chapter of the Cox Automotive Evolution of Mobility Study, and what its findings indicate about the future of retail auto sales.

To find out more about Cox Automotive’s first two stages of their Evolution of Mobility Study, click here.

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