Learning Center | Cox Automotive

Ready or Not, Mobility Is Transforming the Automotive Industry 07/29/2019 EMBRACING THE CHANGE: If You Don’t, Someone Else Will History has proven if a better system comes along and it’s viable, people will use it. It’s entirely plausible that taxicab companies considered that there could be a better way to dispatch their vehicles. But their missed opportunity opened the door for a third-party – Silicon Valley-funded Uber – who revolutionized the ride-hailing industry away from taxicab… Read Article

Mobility vehicle subscription Operations Sales

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Telematics Take the Headache – and Cost – Out of Your Loaner Fleet 11/18/2019 A loaner fleet can involve significant costs – and a lot of moving parts. It’s not easy to track and recoup expenses associated with their loaner vehicles, keep tabs on mileage or servicing, or just stay up to speed on what is going on with the fleet at any given moment. That’s where telematics can make all the difference. A fleet manager’s best friend, telematics help… Read Article

Mobility vehicle subscription loaner fleet telematics Operations

The High Cost of Poor-Quality Leads 11/11/2019 Time is money – and one of the most significant ways for dealers to waste both is chasing bad leads. Typically, the biggest problem for dealers isn’t getting enough leads, but rather, how to correctly manage the many they do have and how to distinguish the good leads from the bad ones. While ignoring leads can result in lost sales, there is a balance between following… Read Article

Digital Retailing Merchandising Lead Quality Marketing

Key Trends of 2019 – Q3 Update 11/08/2019 Jonathan Smoke, Chief Economist at Cox Automotive, provides an update on the Key Trends that, earlier in the year, were predicted to have the greatest impact on the automotive industry in 2019. The Economy Economic growth has been revised slightly downward from 2.6% to 2.3% GDP for 2019 and is expected to be less than 2% in 2020. Many factors are causing this slow down including… Read Article

Market Insights Economy & Trends

5 Ways to Differentiate Your Dealership from the Competition 10/29/2019 It’s well-documented that car buyers think buying a car takes too long. They want to find their car online, agree on a price and trade-in value, and do their paperwork before ever going to the dealership.1 But you’ve already started to solve those challenges by using digital retailing at your store. Now it’s time to let your potential customers know: you’ve got a better way than… Read Article

Digital Retailing Marketing Sales

2019 Dealership Staffing Study 10/28/2019 COMPETITION FOR TOP NOTCH EMPLOYEES HEATS UP What makes employees jump ship and what makes them stay? Approximately 1,200 people weighed in on the 2019 Dealership Staffing Study — some already working at dealerships, some in other industries, and others actively looking for work — regarding their employment-related challenges, priorities, and expectations. First and foremost: Dealerships aren’t just competing with each other for talent; they’re competing… Read Article

Research Staffing Operations

Cox Automotive Industry Update Report: October 2019 10/23/2019 The October 2019 Cox Automotive Industry Update Report shares Cox Automotive’s multifaceted insight into the automotive marketplace to provide an overview of economic indicators, supply, demand, credit and other vital topics and trends affecting the industry. ECONOMIC INDICATORS Headline unemployment rate fell to 3.5% in September, which was last seen in December 1969. The underemployment rate, which is the broadest measure of unemployment, fell to 6.9%,… Read Article

Market Insights

In a World Where Fewer People Own Cars, Where Do Dealerships Fit In? 10/09/2019 If you’re looking for a front-row seat to an unfolding disruption, keep your eye on the automotive industry. Right now it feels a bit like the wild west with so many mobility options and providers entering the market, and it remains to be seen how the landscape will settle. But one thing is for sure: the evolution is underway. It’s predicted that, in the near future,… Read Article

Mobility vehicle subscription Sales

Case Study: The Art of the Digital Deal 09/24/2019 OPENING VIRTUAL DOORS Driver’s Village has always prioritized its customers wants and needs. Faced with the harsh winter climate of upstate New York, the group converted an obsolete 90-acre regional mall into the country’s only auto mall with 20 franchises under one roof. This unique business model made shopping easier and more pleasant for customers. So, when digital retailing took off and a segment of customers… Read Article

Digital Retailing Case Study Sales

Is Car Subscription the Way of the Future? 09/20/2019 Emerging trends in mobility, such as the rise of ride-hailing, car sharing, and subscription services, are changing the way people use, value, and relate to personal vehicles. These new mobility services are contributing to a growing change in transportation preferences as consumers are shifting away from vehicle ownership and towards “vehicle usership.” But while pretty much everybody already understands ride-hailing and car-sharing (think: Uber, Lyft and Zipcar), vehicle… Read Article

Mobility vehicle subscription Sales

Cox Automotive Industry Update Report: September 2019 09/19/2019 The September 2019 Cox Automotive Industry Update Report shares Cox Automotive’s multifaceted insight into the automotive marketplace to provide an overview of economic indicators, supply, demand, credit and other vital topics and trends affecting the industry. ECONOMIC INDICATORS Job creation slowed to 130,000 when analysts had expected 160,000. The prior two monthly numbers were revised down for a net decrease of 20,000 fewer jobs than originally… Read Article

Market Insights

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