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It All Connects at NADA '24

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ECOMMERCE

A self-guided, automated consumer Journey

Ecommerce inline logo

Cox Automotive Ecommerce is an end-to-end ecommerce solution that delivers the car buying experience that digitally savvy consumers expect.

Customer Benefits

Retailer Benefits

~52%

generated ecommerce sales from consumers shopping beyond their traditional purchase area (average miles consumers travel to buy is 65 miles)

~24%

of all vehicles purchased by consumers using a dealers’ Esntial Commerce enabled site resulted in deliveries beyond 250 miles away

4.9/5*

Consumer Rating of the ecommerce experience

Determine how ready your dealership is to include an ecommerce sales channel

Optimizing Inventory and Pricing with Ecommerce Data

The most visible function of an ecommerce solution is to enable online transactions for vehicle buyers. However, ecommerce solutions also allow for data collection and reporting that can provide extremely valuable insights over time for retailers regarding their inventory mix, optimization and vehicle pricing that will help them achieve...

*CAI data Jan 2023 – May 2023
*Consumer Reviews posted to Google, Facebook and Autotrader from consumers that purchased from a retailer’s ecommerce site. 2022- 2023