1 min read

Digital Dealer 2023 Recap

Providing a great consumer experience to car buyers is not a one-size-fits-all approach. Car buyers have a variety of needs and shopping preferences. The end-to-end online journey is only one option. The ability to unlock new opportunities within automotive retailing and ecommerce will provide dealers with new ways to meet evolving shopper expectations, create time-saving efficiencies, and face the headwinds of the economy. Paulo da Silva,… Read Article
4 min read

Optimizing Inventory and Pricing with Ecommerce Data

Inventory Reporting Best Practices The most visible function of an ecommerce solution is to enable online transactions for vehicle buyers. However, ecommerce solutions also allow for data collection and reporting that can provide extremely valuable insights over time for retailers regarding their inventory mix, optimization and vehicle pricing that will help them achieve their goals. Using various reporting tools within the ecommerce solution, retailers can develop… Read Article