2014 Autotrader CPO Study 3-in-1 Infographic

Article Highlights

1. CPO sales and leasing ties are mutually beneficial because end-of-term lease vehicles represent ideal CPO inventory. Not only that, demand for new vehicle leases has never been stronger
2. Shopper familiarity with CPO is at an all-time high, and new and used shoppers considering CPO for the first time has doubled.
3. CPO fosters satisfaction and loyalty among owners. Most are satisfied with the CPO experience, will buy the same brand again and even from the same dealership.