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Dealer Forward: The Sales Experience and Social Distancing

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Welcome to the second episode of Dealer Forward: Reimagining Automotive Retail, a weekly panel discussion that focuses on building resilience in three key auto retail areas – marketing, dealership performance and fixed operations. The latest panel discussion The Sales Experience and Social Distancing explores specific tactics dealers are employing to continue the sales experience during social distancing.

This week’s episode features Lori Wittman, senior vice president of dealer software for Cox Automotive, and James Maynard, senior vice president of product development for Cox Automotive. They are joined by Justin Grubb, digital marketing manager for the Tim Short Auto Group, and Scott Risley, digital marketing manager for Mohawk Honda and Mohawk Chevrolet.

Originally posted on CBT News.

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