Data Point
Average New-Vehicle Transaction Prices Continue to Surpass $40,000, According to Kelley Blue Book
Monday February 15, 2021
Article Highlights
- The estimated average transaction price for a light vehicle in the United States was $40,857 in January 2021, according to the valuation analysts at Kelley Blue Book.
- New-vehicle prices increased $2,110 (up 5.45%) from January 2020, while falling $295 (down 0.72%) from last month.
- While many manufacturers saw year-over-year growth, FCA/Stellantis has the largest increase at nearly 10%.
The estimated average transaction price for a light vehicle in the United States was $40,857 in January 2021, according to the valuation analysts at Kelley Blue Book. New-vehicle prices increased $2,110 (up 5.45%) from January 2020, while falling $295 (down 0.72%) from last month.
“January 2021 prices are coming off a historical quarter, with average transaction prices reaching more than $40,000 for the first time at the end of last year,” said Kayla Reynolds, industry intelligence analyst at Cox Automotive. “As it has the last few years, we expect transaction prices to continue to grow. While many manufacturers saw year-over-year growth, FCA/Stellantis has the largest increase at nearly 10%.”
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