The big story in automotive retail: online car shopping
6 Ways Digital Retailing Can Power Your BDC Performance
Thursday July 20, 2017
For the last two years, there’s been plenty of industry chatter about the digital solutions transforming the way vehicles are bought and sold. It’s not just a huge story, it’s THE story.
But when it comes to specific components of automotive retail’s existing infrastructure, the industry has been pretty quiet about providing best practices. Such is the case for business development centers (BDCs).
So let’s turn up the volume. Critics believe BDCs and digital transacting solutions aren’t compatible, that they’ll be replaced by online shopping tools, that they’ll become obsolete. That’s not the case.