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If committed, dealers ‘could replicate’ online car retail

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Seeing an industry disruptor like Carvana file for an initial public offering isn’t necessarily something that gives Mark O’Neil pause.

Such momentum by an online retailer is perhaps a sign that consumers are heading toward the ecommerce route.

Getting away from the profitability aspect, folks gravitate to entities like Carvana “because they offer a process that addresses the pain points in the selling process,” says the Cox Automotive chief operating officer.

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