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Cox Automotive Dealership Staffing Study

NADA Foundation outlines plans for major workforce initiative

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Article Highlights

  1. Last fall, a robust research project involving Cox Automotive and Hireology uncovered how much personnel turnover costs dealerships as well as what characteristics stores should seek in new employees.
  2. Now, the National Automobile Dealers Association is strengthening its efforts to help dealerships stabilize and strengthen their human resources.
  3. As NADA ramps up its efforts, one of the orchestrators of the research from Cox Automotive is upbeat about dealerships’ potential workforce. “My hope by conducting this research is we’ll be able to change people’s opinion about what it’s like to work in the automotive industry, in particular, dealerships,” said Isabelle Helms, vice president of research and market intelligence at Cox Automotive, at the time the research initially was released.

Last fall, a robust research project involving Cox Automotive and Hireology uncovered how much personnel turnover costs dealerships as well as what characteristics stores should seek in new employees.

Now, the National Automobile Dealers Association is strengthening its efforts to help dealerships stabilize and strengthen their human resources.

On Friday, the NADA Foundation’s Board of Trustees has approved plans and funding for a largescale workforce initiative to promote the value of dealership jobs, especially service technicians, in the automotive retail industry.

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