Cox Automotive’s Future of Digital Retail Study Reveals Dealerships Remain Central to the Car Buying Experience
DETROIT, Jan. 15, 2018 – Cox Automotive released the findings of its Future of Digital Retail Study, with results showing that the current dealership model needs to change with consumer preferences, but that the dealership remains central to car buying. While most consumers prefer completing at least one step of the car buying process online, … Continued