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30% of consumers would switch to another vehicle

Survey Says Tariffs Would Change Buying Behavior

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Article Highlights

  1. Polled car consumers say they would change their buying behavior in various ways in response to threatened U.S. tariffs on imported vehicles.
  2. That’s according to a Cox Automotive survey. Rebecca Lindland, executive analyst for Kelley Blue Book, a Cox brand, highlights survey results during a session at the Center for Automotive Research’s Management Briefing Seminars here.
  3. In reaction to [proposed] tariffs, 30% of consumers surveyed by Cox say they would switch to another vehicle.

Polled car consumers say they would change their buying behavior in various ways in response to threatened U.S. tariffs on imported vehicles.

That’s according to a Cox Automotive survey. Rebecca Lindland, executive analyst for Kelley Blue Book, a Cox brand, highlights survey results during a session at the Center for Automotive Research’s Management Briefing Seminars here.

The Trump Admin. has threatened to slap 25% tariffs on vehicles imported from other countries, particularly European nations and China.

In reaction to such tariffs, 30% of consumers surveyed by Cox say they would switch to another vehicle.

Eighteen percent say they would switch from shopping for new vehicles to shopping for certified pre-owned autos.

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