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EXCLUSIVE SNEAK PEEK:

NADA 2020 — Las Vegas, February 15–17

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Cox Automotive’s Mark O’Neil talks to the editor

The Digital Evangelist

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The topic stirs emotions in showrooms and F&I offices everywhere. Some have labeled it the battle between modernists and traditionalists, with the latter determined to maintain control of how cars are sold and financed. But to Mark O’Neil, nothing can stop the onset of automotive retail’s Digital Age.

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