4 min read

The AI Advantage: How Data-Driven Intelligence Is Transforming Automotive Retail 

By now you’ve probably heard how AI is all the rage in automotive retail. You’ve heard how it’s revolutionizing the way dealers sell and the way buyers want to buy. In fact, AI has become such a hot topic that it’s now a regular part of industry conversations—highlighting just how important this technology is.   But there’s a reason for the hype—real business impact behind the buzz. According to recent Cox Automotive research, dealers who have fully adopted AI are seeing 50% higher revenue growth, efficiency gains, and profitability, compared… Read Article
6 min read

From Desk to Digital: How Deal Central Helps Dealers Thrive Through Every Shopper High and Low

Car buying is an emotional journey—full of peaks, valleys, and moments that can make or break satisfaction. Your shoppers expect more: control, support, education, and transparency at every step. The dealerships that thrive aren’t just reacting—they’re proactively managing these moments, using smart tools to build trust and close deals faster.  According to Cox Automotive’s Drivers of Shopper Satisfaction Study, dealers who achieved increased customer satisfaction year… Read Article
5 min read

Ensure Continued Profitability by Prioritizing the Shopper Experience 

Dealership profits and the consumer experience have always been (and will forever be) inseparably connected. As trends, market conditions, and technologies change, the way you treat your shoppers and the experiences that you deliver are always in your control.  Even amid current economic uncertainty and an ever-growing list of factors that impact profitability, your long-term success is tied to the consumer experience. If shoppers have a… Read Article
3 min read

Stay in Sync with Car Shoppers 

Did you know that new car buyer satisfaction reached an all-time high in 2024? As much as 75% of all new car buyers reported being satisfied with the car buying experience.* This record-high satisfaction can be attributed, in large part, to advancements in digital tools that create seamless online-to-in-store experiences.   More consumers are using multiple channels to buy a car—online, in-store, or some combination of channels.… Read Article