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No one should live their life in fear, simply because of the color of their skin.

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"Like I See It" Achieves Best-Seller Status Before Release

vAuto Founder Dale Pollak Publishes Fourth Book For Retail Automotive

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Article Highlights

  1. “Our industry is confronting a challenged and uncertain future,” Pollak says. “I felt like I had an obligation to bring voice to topics that too few in our industry want to talk about. My hope is that Like I See It spurs recognition that a prosperous and viable future for the car business will only arrive if we collectively begin the transformative work to shape this future today.”
  2. Pollak’s fourth book, Like I See It: Obstacles and Opportunities Shaping the Future of Retail Automotive, is officially available today on Amazon.
  3. The book’s pre-order sales have earned it the No. 1 best-seller status in Amazon’s automotive and transportation categories.

OAKBROOK TERRACE, IL (Oct. 17, 2017) – vAuto founder Dale Pollak hadn’t planned on writing a fourth book. But circumstances in the retail automotive industry changed his thinking.

“Our industry is confronting a challenged and uncertain future,” Pollak says. “I felt like I had an obligation to bring voice to topics that too few in our industry want to talk about. My hope is that Like I See It spurs recognition that a prosperous and viable future for the car business will only arrive if we collectively begin the transformative work to shape this future today.”

Pollak’s fourth book, Like I See It: Obstacles and Opportunities Shaping the Future of Retail Automotive, is officially available today on Amazon. The book’s pre-order sales have earned it the No. 1 best-seller status in Amazon’s automotive and transportation categories.

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