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The Car-Buying Game Has Changed. Here’s How to Win with AI and Better Automation.
Car-buyers are telling you what they want and how to win their business. They’re leaving a trail of data online with every move they make. And nearly seven out of ten of them are even willing to complete some or all their purchases online.1 But the game is constantly changing and, frankly, more complex than… Read More
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Harness the Power of Artificial Intelligence and Automation in Your Dealership
Recent Cox Automotive research shows that dealers have mixed feelings about artificial intelligence and automation. According to a survey of 360 dealers, both franchise and independent, fielded October 2-9, 2024, many dealership employees see the potential in AI: And yet, many also aren’t quite sure how to put artificial intelligence to use in their roles: … Read More
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Tech Trends to Watch in 2025
At NADA 2025, dealers have the opportunity to explore technology that will help them take big leaps in their ability to engage shoppers with personalized experiences, drive qualified leads, and ultimately close deals. Data-driven, connected solutions help dealerships provide consumers with more relevant and tailored experiences than ever before on their journeys to purchase and … Continued
2m Read
NEW Learning Series: From Click to Close
As you know, most vehicle purchases in today’s times start out with a single click. And whether that click comes from an email, popup ad, or a vehicle listing – you have the opportunity to capture their attention at first click – the gateway to their vehicle shopping journey. We invite you to join us … Continued
