Beat the Election Blues with These 3 Digital Strategies
11/04/2016
The 2016 election has affected the auto retail industry, especially those dealerships located within this year’s battleground states. Recent digital performance data points to decreases in shopping activity on dealership websites and a dip in sales for dealers located in Colorado, Florida, Iowa, Michigan, Nevada, New Hampshire, North Carolina, Ohio, Pennsylvania, Virginia, and Wisconsin. Consumer anxiety over the outcome of the election and its possible ramifications…
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