icon-branding
Events Icon
Created with Sketch.
Inventory Icon
Created with Sketch.
icon-mail-hover
icon-mail
Marketing Icon
Created with Sketch.
icon-operations
icon-phone-hover
icon-phone
Product Training Icon
Created with Sketch.
Sales Icon
Created with Sketch.
Service Icon
Created with Sketch.
icon-social-fb-hover
icon-social-fb
icon-social-google-hover
icon-social-google
icon-social-linkedin-hover
icon-social-linkedin
icon-social-rss-hover
icon-social-rss
icon-social-twitter
Created with Sketch.
icon-social-twitter-hover
icon-social-twitter
icon-social-youtube-hover
icon-social-youtube
It All Connects at NADA '24
Learn More
x
About Us
International
Careers
Contact
Brands
Autotrader
Central Dispatch
Dealer.com
Dealertrack
EV Battery Solutions
FleetNet America
Fleet Services
Kelley Blue Book
Manheim
NextGear Capital
vAuto
VinSolutions
Xtime
Solutions
Ecommerce
Retail360
How We Help
U.S.
Operations
Nurture Customer Relationships (CRM)
Run Your Dealership (DMS)
Inventory
Acquire & Dispose of Cars
Floor Plan Cars
Plan & Optimize Inventory
Protect Wholesale Purchases
Recondition Cars
Transport Cars
Self-Inspect Cars
Marketing
Advertise Online
Attract Trade-In Customers
Create Your Website
Manage Customer Price Expectations
Manage Your Social Community
Measure Marketing Performance
Rank Higher in Search Results
Sales
Access Credit App Network
Digital Retailing
Connect Your Sales and F&I Processes
Digital Commerce & Transaction APIs
Manage Rebates & Incentives
Speed Up Registration & Titling
Service
Attract and Retain more Fixed-Ops Business
Mobility
Servicing Fleets
Managing Fleets
Servicing EV Batteries
International
Operations
Inventory
Inventory Management Software
Purchase Protection
Reconditioning
Wholesale Marketplace
Marketing
Digital Marketing Services
Digital Media Solutions
Pricing & Valuations
Sales
Service
Ownership & Retention
Newsroom
Latest News
Market Insights & Outlook
Auto Market Snapshot
Learning Center
Press Releases
Press Contacts
Newsroom Contributors
Toggle Mobile Menu
Brands
Solutions
Learning Center
About Us
Careers
Newsroom
International
International
About Us
Contact
©2023 Cox Automotive. All Rights Reserved.
Brands
U.S.
International
U.S.
Operations
Inventory
Marketing
Sales
Service
Mobility
7 min read
Easterns Automotive Group Embraces Transparency with Kelley Blue Book® Price Advisor for Greater Competitive Edge
12/04/2018
Joel Bassam, Marketing Director of Easterns Automotive Group, understands that pricing transparency is critical for today’s vehicle buyers — as well as dealerships. “Transparency is important to us as a company,” he says. “We don’t want to spring surprises on our customers. I want a customer to always feel confident in our price.” “I want them to be able to do a small amount of research…
Read Article
Advertising
Case Study
Pricing
Marketing
2 min read
Why Flexible Inventory Pricing Displays Should Matter for Your Website Provider
05/01/2017
Click for ePrice. Show discounts, rebates, and MSRP. Present only your asking price. Display all of the pricing: MSRP, discounts, and add-ons. Don’t show any pricing and just include a “call to inquire” button. The combinations for displaying your inventory’s prices seem practically endless. And rightly so. Inventory pricing, and how your website displays it to the shopping public, is an important part of your sales…
Read Article
Pricing
Marketing
3 min read
Taking Advantage of Affordable Luxury
10/27/2016
OEM offerings, prices and incentives are blurring the line between luxury and non-luxury vehicles. Luxury brands are introducing lower-price models to drive higher volumes, while non-luxury brands are implementing higher trim levels to target luxury buyers. Download this information sheet to learn more about how coordinating marketing efforts with OEM offerings can help dealerships take advantage of this trend, especially since lease volume is largest among…
Read Article
Pricing
Sales