sales process Archives

Is It Time to Reevaluate Your Dealership’s CRM? 08/20/2018 As the saying goes, we all strive to “work smarter, not harder.” That’s undoubtedly why your dealership invested in its current CRM: to get a tool for improving workflow, increasing efficiency and boosting ROI. What happens when your salespeople have had time to get to know your CRM, but the improvements aren’t materializing or are less dramatic than you’d hoped? Assuming your staff is using the… Read Article

CRM sales process Sales Back Office

How to Convert on the 3 Customer Buying Signals 07/30/2018 We live in an age where technology provides dealerships with an immense amount of data about what customers want—but only if they read their buying signals correctly. Even though this data is available to the sales staff, salespeople don’t always know the best way to capitalize on it, missing key opportunities to improve the customer’s experience and close the deal. So, how can dealers ensure their… Read Article

CRM sales process Sales Back Office